In this blog, we share a ten-step guide for developing and executing your social media plan, complete with this free worksheet to create your own.
Even if you *love* the role of managing your school's social media, you've got lots of other things on your plate and there's no way you can stay as current as you'd like. Lean on us to provide the guidance or execution that gets you closer to the perfect balance of social media practices for your goals, market, and school culture.
Which posts get the most engagement? How to you compare to your competitors? Where should you focus your efforts? We’ll tell you with an in-depth social media audit.
The Audit Includes:
- An audit of your school’s presence to date
- A competitor analysis of up to 3 peers’ social operations
- A brand reputation profile
- A one-on-one follow-up session and review of recommendations
- A guide to social media engagement for schools
Extend your social media reach and improve engagement with our team of social media experts.
Boosting posts on Facebook is the tip of the social media advertising iceberg, as these platforms continue to build out sophisticated targeting, placement, and feature options.
There are powerful new ways to target the right audience at the right time, generate more leads, increase website traffic, improve brand recognition, and prove ROI. We’ll help you make the most of your online ad spending with data-backed decisions about where, when, and how to post on Facebook, Twitter, LinkedIn and Instagram, while at the same time keeping your school current on social media and helping drive traffic back to your website.
How many hours a week do you spend on social media for the school? Do you have better things to do?
For a fraction of the price of a dedicated social media specialist (and without the high turnover typical to these positions), we’ll do the blocking and tackling that take up so much of your time. You remain in control while we execute the majority of your social media work.
Wondering About Cost? We thought so.
Like every consulting engagement, pricing will depend on the scope and scale of the work.
Our social media offerings range from a monthlong audit process to intensive year-round account management, so we really do need to talk through your needs before settling on the right partnership. Let's talk!
Managed by Finalsite each month.
From likes, to comments, and shares, individuals interact with social media posts Finalsite helps schools strategise and create.
Schools who choose Finalsite for social media marketing services, stay with Finalsite.
Across all Finalsite-managed campaigns from September 2016 through today.
On social media platforms Finalsite, Instagram and Twitter.
Using social media to expand and enhance school communications and marketing may initially seem intimidating. Marketing and Communications Officer Emily Frankish at Pocklington School in Yorkshire shares her experience; that Twitter, Facebook, Flickr and the like can spread an independent school's happy news faster than you can say Jack Robinson!
Five ways to keep your homepage fresh, engaging and powerful to make sure you stand out from your competitors!
See how ASP got more than 100 new pieces of visual content (and lots of community engagement) using a simple hashtag this past summer.
Not getting a good ROI from your social media strategy? Here is what might be happening on your school's Facebook page.
Last year, we released a report of the state of social media marketing with data from 150 schools. Help us expand upon our research and complete the new survey.