Join us around the world this spring at a free workshop on marketing strategy, the latest best practices and innovations in inbound marketing, web design, admissions, communications and more.
"I just wanted to say a big thank you for yesterday. I thought the course was great and I took a lot from it, which I will be using going forward."
Howard Craig, Digital Marketing Manager
"There was so much interesting content in what you said: I will enjoy reminding myself of the many useful ideas and suggestions you gave us. I also wanted to commend your engaging presentation skills. There wasn't a moment when I felt you'd lost me, in spite of my being quite new to social media as a marketing tool."
Kirsten Thomas, School Office Manager
Alton Convent School
"I really enjoyed yesterday, thank you so much. It was very helpful as well as interesting and brilliant to meet other people in a similar place to me."
Gail Knox-Wilson, Marketing Manager
King Edwards, Witley
"Thank you SO much for a brilliant workshop today. Loads of really useful information & I’m really enthused about putting together a proper strategy!"
Alison Atkins, Assistant Marketing Director
"Thanks very much for a great session today. I've immersed myself in social media now and really enjoy it."
Sue Evans, Registrar and Marketing Manager
Homefield Preparatory School
Introductions and Agenda Overview
Session 1: Current Web Trends for Schools
Using examples from schools like yours as well as current research, we’ll highlight web trends such as the growth of Search Engine Marketing, Page Personalisation by user demographics, Inbound Marketing strategies and much more!
Session 2: Marketing to Generations
Marketing to millennial parents is different from marketing to any other generation, and it is essential that you adapt your marketing strategies to effectively reach them where they are. Let’s discover some important truths to consider as you build your marketing plan.
Session 3: Creating Lifelong Advocates
We work ever so hard on filling seats with prospective families as well as retaining current families. But, what happens after they leave us? Explore ways to create a culture of enthusiastic Alumni and how to keep them engaged building them into our future promoters!
Session 4: Put Your Website to the Test
This interactive discussion will help you tie your online content and overall design to your school’s unique marketing/brand. We’ll ask for volunteers for our group brainstorming as well.
Session 5: Essential Tips for a Successful Content Marketing Strategy
Ensure you're engaging your school community using compelling content that they care about.
*Agenda may vary based on workshop location. Please visit the registration page for the workshop you'd like to attend for additional session and time details.
- Is the workshop really free?
- How long does the workshop run?
- Who is invited?
- Will there be catering?
- What if I don't see my area on the list?
More than 400 school professionals agree: a Digital Marketing Workshop is a must-attend event!
Network with Like-Minded Professionals
Workshops offer plenty of time to networking, problem-solving and learning with other professionals in your area.
Gain Knowledge to Improve Your Workflows and Strategies
Hosted by our talented and informed marketing experts, you'll head back to campus with new skills and strategies for SEO, social media, your website, and more!
Free of Fluff. Free of Charge.
While our workshops are free of charge, we provide high-quality content and strategies professionals of all skill levels can implement across all website platforms, meaning we encourage non-Finalsite users to join us.
Don't see your location on the list? Contact our events team about hosting a free workshop on your campus.
Join us virtually at a free upcoming webinar!